The seven goals of marketing are :-
Attract and retain profitable customers.
Turn problem customers into profitable customers.
Attract new customers.
Find a target, product, place, positioning, and price that maximize revenue.
Maximize emotional value as well as rational (attribute) value.
Use the marketing mix to strengthen the bond between the core product and the physical product.
Use the full product-service experience to strengthen the bond between the core product and the physical product.